Judging a by its cover isn’t a new concept. We’ve all done it and sometimes there is merit to it.
We see a nicely mowed lawn, clean car, neat desk - automatically we assume that person must be clean & tidy. Most of the time it’s TRUE.
I still have people that assume I’m a great cook simply because of, well, you know. They don’t say it, but I kinda get the jest.
A tattered book tells me it’s well read, therefore must be good. A bad cover won’t even catch my eye. An exciting cover at least gets me to pick it up.
Well to make a long story short, I’m in the process of hiring some contractors for physical labor. Most that popped up were men and just one gal.
She got my attention because of the fact she has more VERIFIED REVIEWS. To top it off, she had a nice, friendly looking picture with a smile. I would feel safer having a girl in my house than a strange male.
Am I judging a book by its cover? Most of the men had awful pictures, no smile, unshaven, messy background, blurred pics, etc. Some pictures were just scary or creepy looking.
I guess with social media, we look for the person we feel most in common. I’m hiring the only girl in the list, because she has the best picture and best review.
Have you ever hired someone by their website, voice over the phone or picture?